RigidZoom is a top purveyor of Search Engine Optimization services in Birmingham AL. Whether you are looking to get your business’s website to show up more highly in Google. Or if you would like for your business to show up within the map listings for local business we have you covered. And not only do we offer SEO in Birmingham AL, but we also offer it for all the surrounding cities (Hoover, Vestavia Hills, Homewood, Mountain Brook, Huntsville, etc).
Continue reading below to find out what SEO is, how it can help your business, or if you are already ready to sign up with the best SEO services in Birmingham please continue to our discovery form below.
What is SEO?
SEO stands for search engine optimization.
It is commonly thought of as a sub-discipline of digital marketing. And it mainly looks to grow your visibility online in the search engines organically (non-paid). SEO includes technical elements such as the amount of words, how your site links to itself, how other sites link to your site, which sites link to it, and building your site in a way that makes it easy for search engines to understand the content. It also includes creative elements that typically deal with the content on the website whether that be text, images, video, etc.
Even more recently a more local form of SEO has emerged for local businesses and it is even more important for local businesses than you typical SEO.
I’m sure you’ve noticed that when you search for a local themed business (restaurant, barber, doctor) rather than just a list of websites, a short list of those businesses with phone numbers and address also show up. This is important because typically these results are even higher on the search results.
Ideally as a business you’d want to appear in the listings with a phone number as well as your website.
Why is SEO important for my business?
As people become more and more reliant upon technology i.e. smartphones and computers for finding things, if and where you show up online becomes more and more important to building a thriving business. SEO in particular is powerful because while the traffic to your website (and in turn you business) scales over time, the costs for the SEO work does not. A disadvantage however is the lack of scale and speed as opposed to pay-per-click advertising (the technique where you pay to have your ads appear at the top of the search engines).
Local SEO is even more important if you are a small local business. Many times vetting isn’t required and a phone number is all that is required. But even if you are in a position where a person would check your website before they call (surgeon, dentist, other medical professionals), note that the listing with your address and phone also includes a link to your website.
Sounds great! Where do I sign up?
That being said, we have a few requirements before taking on clients. We don’t feel it would be right to knowingly enter into a business relationship when it would be doomed from the start.
- You must be an active and healthy business.
- You already have a stream of leads coming in. That could mean word of mouth, already running ads, going into newspaper, or any other form of promotion.
- You must be an honest business and should have a good reputation from most of your customers.
- We do not work with adult themed businesses.
If you feel that you fit the bill, then please continue to please contact us.